Is Your Screwed Up Business Thinking Causing You Trouble? Part 1
We run our businesses doing the best we can with what we know. We’re dealing with what the elements throw our way ducking and dodging hoping for the best. We try new things. We get creative looking to grow our business past survival to something more. It’s what we business owners do. Our blind spots […]
Continue readingHow to Ask for Reviews (And Get Them Really Fast) Part 2
In part 1 of this articles, I gave you suggestions for building up the number of reviews you have for your business. Here are a few more. Asking for Reviews in a Text Message Text messaging has become an increasingly popular form of marketing, and you can use it to ask for reviews too. Text […]
Continue readingHow to Ask for Reviews (And Get Them Really Fast)
I can’t stress enough how important it is to get online reviews from your customers. Why? Because they can have a huge impact on your business and bottom line. 91% of consumers between the ages of 19 and 34 trust reviews, and consumers are more likely to trust your company if you have at least […]
Continue readingGet Better Results and Traffic with Content Marketing Part 2
In part 1 of this article, I gave you some advice for getting your blog working for your business. Here’s part two of that with some tips to get you thinking about blog topics to cover for your business. As I’ve mentioned in previous articles, you probably have topics you can easily cover in your […]
Continue readingGet Better Results and Traffic with Content Marketing
If you don’t already know this, content marketing is considered necessary or “a must” for every small business. It could be you already have a blog with some organic traffic. The sad truth is that most small businesses aren’t blogging and those that do aren’t blogging about the right things in the right way. That […]
Continue readingMarketing Hacks (That Will Get You Results) Part 2
In part 1 of this article, I started with an initial set of hacks. Let’s continue with several more you can put to use in your business. Embrace Video Marketing Are you one of the small business owners who has shied away from video marketing because you think it’s too technical or too expensive for […]
Continue readingMarketing Hacks (That Will Get You Results)
Marketing your local business is a full-time job. There’s no doubt about that. And since most of us business owners don’t have a marketing department, it means marketing falls in our lap along with all the other responsibilities competing for your time. So it’s essential that we be efficient while also being effective, right? Here […]
Continue readingA Slow Down Means You Have to Be Even MORE Efficient
When we have a slow down or a recession, call it what you like, you MUST become even more efficient. We may have had to furlough team members. We may have to work harder to bring in the same amount of business we had before. The challenges are stacking up, right? So let me go […]
Continue readingWhat Can You Do When You Can’t Meet in Person?
I speak to a lot of small business owners whose business depends on meeting with customers in-person. They are teachers, consultants, trainers, instructors, coaches running many different types of businesses. From my conversations with them, I’ve learned that many of them have customers pleading with them for a solution. They want the services they provide, […]
Continue reading7 Conversation Starters to Get Your Audience Talking – Part 2
In a previous articles, I gave you my three first conversation starters to get your audience engaged in a conversation and talking to you. Here are the remaining 4. #4: Promote Your Events and Your Community Are you appearing at a local street fair or charity event? Sharing your involvement is a great way to […]
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